Privacy Policy
1. Introduction
Welcome to MacroRealty.ae. We value your privacy and are committed to protecting your personal data. This Privacy Policy explains what information we collect, how we use it, with whom we share it, and your rights.
2. Who We Are
MacroRealty.ae (“we”, “us”, “our”) operates as a real estate platform providing property listings, agent connections, and related services in the UAE.
3. Information We Collect
A. Personal Information You Provide
Registration & Profiles: Name, email, phone number, address, and workplace.
Property Inquiries: Property preferences, budget, location, and messages.
Transactions: Payment details, billing address, and invoicing information.
Communications: Survey responses, chat logs, and customer support interactions.
B. Automated & Technical Data
Device and Usage Data: IP address, browser type, device identifiers, pages visited, and interaction timestamps.
Location Data: Approximate location inferred from IP (unless disabled).
Cookies & Tracking: Used to personalize experiences and analyze performance.
4. How We Use Your Information
We use your data to:
Provide and improve our services (e.g. property matching, listings).
Communicate (booking confirmations, notifications, updates).
Facilitate payments and billing.
Analyze usage trends and optimize the website.
Personalize your experience (recommended properties, relevant content).
Comply with legal obligations and resolve disputes.
5. Legal Basis for Processing
When you provide personal data, you consent to its use. We also rely on:
Contractual necessity (for service delivery).
Legitimate interests (improving services, fraud prevention).
Legal obligations (e.g., recordkeeping under UAE law).
6. Information
We may share your information with:
Service providers: IT, analytics, payment processors—under contract.
Real estate agents/third parties: Only with your explicit request or consent.
Legal authorities or in emergencies: To comply with laws or protect rights.
Business transfers: In event of merger or sale—protected by confidentiality agreements.
7. Cookies & Tracking Technologies
We use cookies, web beacons, and similar tools to:
Enhance site functionality (session cookies).
Analyze website performance (analytics cookies).
Market to you (targeted ads—only if consented).
You can control or disable cookies via your browser settings. See our Cookie Policy for full details.
8. Your Rights
Depending on relevant privacy laws, you may have the right to:
Access or receive a copy of your data.
Correct inaccurate or incomplete information.
Delete your account or personal information.
Restrict or object to certain processing.
Port your data to another provider.
To exercise rights, please contact us via the details below.
9. Data Security
We use technical and organizational measures—such as encryption, firewalls, and access controls—to protect your data. No system is foolproof, so we encourage you to use strong passwords and update them regularly.
10. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. We may also keep certain data as required by law or for legitimate business purposes.
11. International Transfers
Your information is stored and processed on servers in the UAE. If data is transferred outside the UAE, we ensure adequate protection via legal contracts and safeguards.
12. Children’s Privacy
Our services are not directed to minors under 18. We do not knowingly collect data from children. If we learn we have, we will delete it promptly.
13. Changes to This Policy
We may update this Privacy Policy from time to time. We’ll notify you of significant changes (e.g., by email or site announcement). Updates will show the effective date at the top.
14. Contact Information
For questions or to exercise your privacy rights, please contact:
Data Protection Officer
Email: 971@macrorealty.ae
Address: [The Exchange Tower, Hapiness street, Business Bay, Dubai, United Arab Emirates]
Phone: [+971 50 101 3730]